Some fun gator facts 🐊 I heard on, what else, a marketing psychology podcast:

  • been chillin for 38 million arounds
  • brain size = walnut
  • heavyweight class clocking in at upwards of 1/2 a ton
  • only need to eat dinner every 3 years (talk about efficiency!)

wait, why was this on a marketing podcast?

The gator was used as an illustration for System 1 thinking: ignores almost all stimulus, but when it does react it is nearly instantaneous. A.k.a. snap judgements.